There is a lot to consider when planning and implementing a brand or organisation's social media activity. It can be a little overwhelming to navigate. However, it doesn’t have to be.
All you need is one day out of the business to deep dive into our 1 Day ADMA IQ Social Media Marketing Essentials course and you are on the path to social media guru greatness.
If you need a little convincing, here are just four reasons this course right for you!
1. You will learn how to use both free and paid tools for monitoring content
Organic and paid content go hand-in-hand. For optimum results in social, it is often best to use both and even better if you know how to optimise your organic vs paid strategy.
2. Discover task scheduling and automation for different social media executions
In this fast-paced industry, you need to work smarter not harder. And the best social media managers know how to use scheduling and automation so they can maximise their output and minimise the time wasted posting. In this course, you will learn how to schedule and use the right platforms to automate your activity.
3. Create content which for the right social channel and audience
Not all social media platforms are created equal and therefore your content shouldn’t be treated like so either. Different platforms have different audiences and different optimum post times. They also call for varied tones of voice. Learn how to tailor your social media content so it sings and creates the engagement you are looking for.
4. How to measure performance and what to do with those results
If you are not measuring your social media activity, stop what you are doing right now! How do you know what is working if you are not recording down those stats. The Social Media Marketing Essentials course will cover off on all the important metrics you need to be monitoring and how best to report those to stakeholders in the business.
Get all the information you need on the IQ Social Media Marketing Essentials course here